Fiji is a tropical paradise in the South Pacific, renowned for its pristine beaches, crystal-clear waters, vibrant coral reefs, and warm Fijian hospitality. With over 300 islands featuring world-class diving, lush rainforests, and rich cultural heritage, Fiji offers unforgettable experiences for every type of traveler.
Best souvenirs
Authentic items worth bringing home.
Tapa Cloth (Masi)
Traditional Fijian bark cloth made from mulberry tree bark, decorated with geometric patterns using natural dyes. Each piece is handmade by village women and carries cultural significance in Fijian ceremonies.
Price: $20-80
Where: Nadi Municipal Market, Suva Handicraft Centre
Woven Pandanus Mats and Baskets
Intricately woven mats, hats, and baskets crafted from pandanus leaves using techniques passed down through generations. Items range from small decorative pieces to large sleeping mats.
Price: $10-60
Where: Suva Municipal Market, Nadi Town Market
Black Pearl Jewelry
Stunning Fijian black pearls harvested from local oyster farms, set into pendants, earrings, and rings. Pearl farms in Savusavu on Vanua Levu produce some of the finest pearls in the Pacific.
Price: $50-500
Where: J. Hunter Pearls in Savusavu, resort gift shops, duty-free at Nadi Airport
Tanoa (Kava Bowl)
Traditional four-legged wooden bowl used for preparing and serving kava, Fiji's ceremonial drink. Carved from vesi hardwood, a quality tanoa makes a dramatic and authentic centrepiece.
Price: $30-200
Where: Handicraft stalls along Queens Road, Nadi Handicraft Centre
Wooden Cannibal Forks and War Clubs
Replica traditional Fijian artifacts including wooden cannibal forks (iculanibokola) and war clubs (i-wau). Carved from dark vesi wood, these make historically fascinating souvenirs.
Price: $15-80
Where: Fiji Museum shop, Suva Handicraft Centre, hotel gift shops
Sulu (Sarong/Wrap)
Colourful printed cotton wraps worn by both men and women throughout Fiji. Available in traditional Fijian patterns or modern tropical designs, practical and lightweight to pack.
Price: $10-40
Where: Nadi Town shops, Jack's of Fiji, RB Patel stores
Coconut Products and Fijian Spices
Virgin coconut oil, coconut soap, and local spice blends including Fijian chilli paste and kokoda seasoning. Great edible gifts that showcase Fiji's tropical flavours.
Price: $5-25
Where: Suva Municipal Market, Nadi Market, organic shops in Suva
Traditional markets
Where locals shop and travellers find treasures.
Suva Municipal Market
Fiji's largest and most vibrant market occupying three floors of a purpose-built building in central Suva. The ground floor sells fresh produce, tropical fruits, and vegetables while upper levels have handicrafts, clothing, and local goods.
Where: Usher Street, Suva
Hours: 6:00 AM - 5:00 PM Monday-Saturday
Nadi Municipal Market
Busy local market in the heart of Nadi Town selling fresh fruit, vegetables, flowers, and local snacks. Surrounded by Indian spice shops and fabric stores on the adjacent streets.
Where: Nadi Town Centre, Nadi
Hours: 6:00 AM - 6:00 PM Monday-Saturday
Lautoka Market
Fiji's second city market with strong Indo-Fijian character reflecting Lautoka's sugarcane farming heritage. Less touristy than Nadi with excellent prices on fresh produce, spices, and fabric.
Where: Tukani Street, Lautoka
Hours: 6:00 AM - 6:00 PM daily
Port Denarau Marina Shops
Upmarket waterfront shopping precinct at the main departure point for island cruises. Features duty-free stores, resort wear boutiques, jewellery shops, and souvenir outlets in a scenic marina setting.
Where: Port Denarau, Denarau Island, Nadi
Hours: 8:00 AM - 9:00 PM daily
Suva Handicraft Centre
Dedicated handicraft market along Suva's waterfront with dozens of stalls selling masi cloth, carvings, woven goods, and traditional Fijian artefacts. Prices are negotiable and quality varies.
Where: Stinson Parade, Suva
Hours: 8:00 AM - 5:00 PM Monday-Saturday
Shopping districts
Neighbourhoods known for retail.
Nadi Town Centre
The main commercial strip of Nadi centred on Queens Road and the surrounding streets features a mix of duty-free electronics shops, Indian fabric stores, souvenir stalls, and local supermarkets. Busy and colourful with bargaining common at smaller stalls.
Best for: Souvenirs, duty-free electronics, Indian fabrics, everyday goods
Port Denarau Marina
Fiji's most polished shopping destination with boutique stores, jewellery shops, and well-stocked souvenir outlets arranged around a picturesque marina. Pricier than town but convenient and pleasant.
Best for: Pearls, premium souvenirs, resort wear, duty-free spirits and perfume
Suva CBD - Victoria Parade and Renwick Road
Suva's central business district offers the widest range of shopping in Fiji, from Jack's of Fiji department store to RB Patel supermarkets, electronics shops, fabric stores, and bookshops. More authentic and less touristy than Nadi.
Best for: Local fashion, Jack's handicrafts, books, electronics, everyday items
Martintar, Nadi
The modern suburb between Nadi Airport and Nadi Town has grown into a convenient cluster of supermarkets, pharmacies, cafes, and specialty stores along Queens Road. Good for practical travel needs.
Best for: Supermarkets, pharmacies, local restaurants, practical supplies
Malls & modern shopping
Air-conditioned, international brands, and food courts.
Damodar City Mall
Suva's largest shopping centre featuring major retail chains including MH supermarket, clothing stores, a food court, cinema, and international brand outlets. Modern air-conditioned environment popular with Suva residents.
Hours: 10:00 AM - 9:00 PM daily
Tappoo City
Multi-storey department store in central Suva stocking a wide range of clothing, electronics, appliances, gifts, and duty-free goods. Well-established Fijian retail brand with multiple outlets across Nadi and Suva.
Hours: 9:00 AM - 8:00 PM Monday-Saturday, 10:00 AM - 6:00 PM Sunday
Ra Marama Mall
Compact modern mall in Nadi Town area offering duty-free shopping, local fashion brands, phone accessories, and a food court. Convenient for airport-area accommodation guests.
Hours: 9:00 AM - 8:00 PM Monday-Saturday
Bargaining tips
Negotiate like a local.
Bargaining is acceptable and expected at market stalls and handicraft centres, but not in supermarkets, duty-free shops, or fixed-price stores
Start at around 60% of the asking price for handicrafts at Suva or Nadi markets and negotiate respectfully upwards
Buying multiple items from the same vendor usually gets a better combined price
Duty-free shops at the airport and Port Denarau have fixed prices but often run promotions; check for tax-free deals on spirits and cosmetics
Village-made crafts bought directly from the source support artisan families; confirm authenticity before purchasing mass-produced imitations
Customs & restrictions
What you can and can't take home.
Restrictions: Prohibited from exporting raw kava in quantities exceeding 2kg without permit; no export of protected marine life including corals, shells, or sea turtles. Wooden items may require biosecurity inspection at departure.
Tax Refund: Fiji does not operate a tourist VAT refund scheme; prices paid at point of sale include VAT with no refund available at departure
Duty Free: Returning home travellers can typically bring duty-free allowances of 1 litre of spirits and 200 cigarettes; check your home country rules at departure. Nadi Airport duty-free is well-stocked with Fiji rum, kava, and pearls.
Shipping: International shipping available through Fiji Post offices in Suva and Nadi for parcels and packages; fragile items like pottery and carvings should be professionally packed. DHL and FedEx operate in Suva for courier services.