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Restaurants · Japan

Kyubey Ginza

  • CuisineSushi
  • CategoryMid Range
  • VibeTraditional and gracious, educational counter experience, Ginza heritage warmth
  • Rating★ 4.6
  • Price$$-$$$

Kyubey is one of Tokyo's most respected sushi institutions, founded in 1935 by Imamura Imakiire in Ginza and now entering its fourth generation of family operation from the flagship at 7-6 Ginza in Chuo City.

Established 1935, this legendary sushi restaurant offers more accessible pricing than three-star competitors while maintaining exceptional quality. Counter and table seating available. Chefs explain each piece. Lunch sets provide excellent value for experiencing traditional Edomae sushi.

Kyubey is one of Tokyo's most respected sushi institutions, founded in 1935 by Imamura Imakiire in Ginza and now entering its fourth generation of family operation from the flagship at 7-6 Ginza in Chuo City. Where Sukiyabashi Jiro is regarded as the supreme expression of Edomae sushi at its most austere, Kyubey occupies a more accessible position in the same tradition — exceptional in quality, warm in hospitality, and inclusive in its willingness to explain each piece to guests unfamiliar with the nuances of Edomae technique. Counter seating is the primary format, where chefs trained in the house style work directly in front of guests and narrate each piece as it arrives. Private rooms and table seating are available for groups. The Edomae tradition that Kyubey practises is the classical Tokyo style developed in the Edo period: fish is marinated, cured, or vinegared before service rather than served entirely raw; tuna is aged; conger eel (anago) is simmered in a reduction that becomes a component of the house nikiri sauce. The repertoire includes kohada (gizzard shad), hamaguri (clam), and other shellfish preparations that distinguish Edomae from modern omakase styles. The lunch omakase at approximately ¥6,600 offers outstanding value for a sushi restaurant of this lineage — the same kitchen and same fish at less than half the dinner price. Dinner omakase runs from ¥16,500 to ¥27,500 depending on course selection. Reservations are recommended but the restaurant is more accessible than comparable three-star competitors. The Ginza location is approximately three minutes walk from Ginza Station.

Signature dishes

  • Lunch Omakase — ¥6,600
  • Dinner Omakase — ¥16,500-27,500

Good to know

Hours
11:30 AM - 2:00 PM, 5:00 PM - 10:00 PM (closed Sundays)
Reservations
Recommended

Location

7-6 Ginza, Chuo City, Tokyo 104-0061

35.6708, 139.7624 View on map

Highlights

  • Edomae sushi institution founded 1935 — four generations of family ownership in Ginza
  • Classical Edomae preparations: aged tuna, simmered anago, vinegared kohada, and cured shellfish
  • Counter chefs narrate each piece in detail — one of Tokyo's most educational sushi experiences
  • Lunch omakase from ¥6,600 — exceptional value for a restaurant with this heritage and quality
  • Private rooms available for groups alongside the primary counter seating

Tips for visiting

  • The lunch omakase at ¥6,600 uses the same fish and kitchen as dinner at under half the price
  • Request counter seating for the most immersive experience — chefs explain each piece in detail
  • Reservations are recommended but the restaurant is notably more accessible than three-star Ginza peers
  • Ask about the day's aged tuna — the Kyubey house treatment of tuna is a defining characteristic
  • Smart casual dress is appropriate; the atmosphere is formal but warm and welcoming to international guests

Accessibility

Kyubey's main Ginza building has multiple levels reached by staircase; the ground-floor entrance may have limited step-free access to the primary dining areas. The restaurant can discuss seating arrangements for guests with mobility requirements when booking. An elevator may be available at the main building — confirm directly when reserving.

Frequently asked questions

What is Edomae sushi?

Edomae (meaning 'in front of Edo') is the classical Tokyo sushi tradition developed before refrigeration, in which fish is marinated, vinegared, cured, or briefly cooked before service to preserve it and develop flavour. Kohada, anago, hamaguri, and aged tuna are central to this tradition.

How does Kyubey compare to Sukiyabashi Jiro?

Both are Edomae sushi institutions in Ginza. Sukiyabashi Jiro is three-starred and considerably harder to book, with a more austere, fast-paced omakase. Kyubey offers a warmer, more explanatory experience, more accessible reservations, and a lunch option at significantly lower cost.

What is the price of the omakase at Kyubey Ginza?

The lunch omakase is approximately ¥6,600. Dinner omakase ranges from ¥16,500 to ¥27,500 depending on the number of courses and selected items.

Does Kyubey accept international guests?

Yes. Kyubey has longstanding experience with international guests and some English-speaking staff. The restaurant is known for its hospitality and willingness to explain the Edomae tradition to first-time visitors.

How far in advance is a reservation needed?

Kyubey reservations are recommended but typically available 1–2 weeks ahead at lunch and 2–4 weeks for dinner. It is significantly easier to book than comparable Michelin-starred sushi counters in Tokyo.