North Holland is the most visited province in the Netherlands, home to the vibrant capital Amsterdam, historic Haarlem, and the iconic cheese markets of Alkmaar. The region blends world-class museums, golden tulip fields, windmills, and pristine North Sea beaches into an unforgettable travel destination.
Traditional markets
Where locals shop and travellers find treasures.
Albert Cuyp Market
The largest and most famous street market in the Netherlands, operating daily (Mon-Sat) on the Albert Cuypstraat in De Pijp neighbourhood since 1905. Over 260 stalls selling fresh produce, Dutch specialities, clothing, household goods, and street food.
Noordermarkt
A wonderful Saturday morning market in the Jordaan on the square beside the Noorderkerk. The best part is the organic farmers' market (Boerenmarkt) on Saturday, while Monday mornings have an antique and flea market.
Waterlooplein Flea Market
Amsterdam's historic outdoor flea market on the Waterlooplein square near the Jewish Quarter. Second-hand clothing, vintage items, curiosities, and antiques.
IJhallen (Amsterdam Noord Flea Market)
Europe's largest indoor flea market, held one or two weekends per month in the NDSM Wharf in Amsterdam Noord. 750 stalls across the vast former shipyard building. Outstanding for vintage, design, and antiques.
Alkmaar Cheese Market (Kaasmarkt)
The most famous cheese market in the Netherlands, held every Friday morning April-September in the historic Waagplein. Watch cheese porters carry rounds of Gouda on traditional barrows, then buy fresh Gouda and Edam at excellent prices.